Branding

Introduction

This page attempts to preserve the historical heritage of Elite/Oolite branding, specifically in terms of logos, icons and fonts.

Elite branding history

1984... Elite... David Braben, Ian Bell, Robert Holdstock, and... Philip Castle.

The first three names were responsible for the programming and the documentation (Elite Players' Guide; The Space Trader's Flight Training Manual and The Dark Wheel, Stock Code Numbers for the latter: SBG38/B1 and SBG38/B3, respectively, etc.), but it would probably not have had such a successful market-entrance had it not been for the fourth gentleman's eye-catching skills as an airbrush artist.

On the "FrontierAstro Elite - Various Items" page, approximately halfway down, we are briefly introduced to him, but his work is pretty much everywhere on that page.

On Ian Bell's website, in the Elite Archives, in the file a4120001.png, the "DECEMBER 1984" Acorn News report (scan), in the second column, third paragraph, Philip Castle is authoritatively identified as the originator of Elite branding.

Oolite branding history

7 April 2004, Aegidian's Oolite (progress) LiveJournal introduced the Oolite userpic, which can be downloaded from that page (right-click, "Save Image As...") as a 100 pixels x 100 pixels .png image.

16:15, 3 January 2006, Rxke apparently uploaded to the Elite Wiki a 128 x 128 Oolite logo version of the userpic.

12:57, 7 May 2011, Ahruman uploaded to the Elite Wiki the 256 x 256 "New (2011) Oolite icon" by Eugene Chernyakov (seventh).

Mon Oct 23, 2023 12:39 am, on the Oolite Bulletin Boards, in the Discussion forum, the "New splash screen and icon" thread was posted by phkb, in which was suggested that the Oolite splash screen and icon had been around for a while now, and it was proposed that they were about due for a refresh. This discussion led to the new, red versions of the 128 x 128 and 256 x 256 logo-images, both uploaded to the Elite Wiki under the old filenames six days later by Phkb, and incorporated in the official oolite.space website.

Caveat

The substitutions of the 2023, red logo-images under old filenames were apparently made in an attempt to reduce effort in replacing old hyperlinks on five other wikipages with new filenames.

The five wikipages were discovered as follows. On an ordinary Elite wikipage, in the left-hand margin, under "tools" > "Special pages" > "Media reports and uploads" > "File list", in the "Search for media name" search box, enter "oolite-logo", click the "Include old versions of files" tick-box and the "Go" button; then click the name hyperlink associated with the desired thumbnail; again, in the left-hand margin, under "tools" > "What links here".

However, these 2023 substitutions have caused all references in the Elite Wiki, hyperlinking to those old filenames, to refer to the 2023, red logos, in stead of their original, blue logos -- even on old, "history" pages of Elite wikipages (e.g.: the very first, 05:22, 14 February 2006 version of the Oolite Main Page).

Therefore, in an attempt (1) to prevent a similar loss of the commOonity's heritage on Elite Wiki history pages, and (2) to facilitate easier searching for older logo-versions, it is recommended that future, new-logo designs be named according to, and uploaded under filenames conforming to the established naming-scheme of "Oolite-logo#", where # is the next number in the sequence, and that all hyperlinks throughout the Elite wiki be updated accordingly. It is recommended that only a single, highest-resolution logo-image be uploaded, since the Elite Wiki has the functionality to scale the logo images: [[File:oolite-logo#.png|196px]].

If an older logo might be required for any purpose, the "Oolite-logo" File list search-page is recommended. (Include old versions of files.)